What's A Free Nook To HP? Not Free!

By Cornelius Nunev


Occasionally, free is not free. For instance, a merchandise promotion may claim that if you purchase an HP Ultrabook computer, you can get a totally free Barnes & Noble Nook e-reader. Such was the situation on Cyber Monday 2012. But when one customer had to return the Ultrabook, they discovered that Nook is far from free. It went for retail cost, $99 plus tax. Let this be a caution to you, as many free Nook offers are on the market - read the fine print.

Nook not necessarily free gift

When you see a deal for something free, be wary. Nothing is really free. Brian is a customer who got a brand new Ultrabook with a free Noon e-reader as part of a Cyber Monday sale. He was looking for a laptop and needed the deal. When he returned the computer he decided did not work for him, HP made him pay $99 plus tax for the e-reader.

Others have had same problem

Free Nook promotions are not entirely free, according to HP, and Brian isn't the only consumer to run into this problem. Looking at the fine print of such promotions, it becomes clear that the "free Nook" actually costs $99 plus tax. HP has claimed that the price listing as it appears also on a consumer's receipt is merely the way HP systems process orders - the customer isn't charged the $99 at the time of purchase.

According to a source within the HP returns department, the business will not take back a totally free Nook obtained through such holiday promotions, and the customer "will not obtain the $106 they were charged for (the Nook)."

Nook not a free purchase

Not according to HP's fine print. The Nook was sandwiched in as part of the laptop purchase price. This info was supposedly well-hidden, but because it was publicized someplace, the consumer was bound by the terms of the transaction.

The "free Nook" sting is still there and makes a lot of people upset since it cannot be returned, though it could be sold at the consumer's discretion.




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